Getting Started Selling with DPD

DPD is a service that automatically delivers downloads while providing a number of valuable services to the vendor.  DPD is designed to be easy-to-use for non-technical types- we have everything from artists, to day traders, to professional writers and game developers using DPD.  

At no point during DPD setup do you need to write any code- we give you everything you need to simply copy-and-paste to your web page; we handle the rest!

The 3 Basic Steps to getting started selling with DPD:

  1. Set up your website profile
  2. Set up products to sell on your website
  3. Create and copy Cart and Checkout buttons

To get started selling with DPD, you’ll need to do a little basic configuration for each level.   DPD asks some basic questions in plain English and has in-line help and instructions at every step along the way.  We’ve worked real hard to keep having to look at the formal documentation at a minimum.

All the setup pages in DPD are arranged like this:

All options are clearly marked, and when you select a field to enter your information additional help pops up to better explain what goes in each blank.   As needed, additional information is provided right on the form to make sure you know exactly what’s going on.

That said, getting DPD set up is a quick and easy process that has most people selling in just a few minutes.


Step 1:  Set up your Store Profile

DPD products are arranged under store profiles.  Store profiles are where options like which processor you would like to use, email / cart customizations, and checkout settings are stored.  It might help to think of stores in DPD as a container, and all products in that container use the store's settings during sales and checkout.

To set up your first store, go to "Add New Store" in the left navigation menu. 

The New Store Setup Wizard is the only required, critical process you must complete to activate a new store profile.  The New Store Setup Wizard also features inline help and tooltips so setup should be straightforward for most, but there is a detailed explanation of all store setup options for those who have questions about a specific setting or option.

More information about advanced areas of website setup:

Step 2:  Set up your products to sell on your store's website

Once you have your store set up the next step is to set up some products to sell and upload the product files to the DPD servers for delivery.

Click New Product from the left menu.

This will open up the product setup wizard and guide you through a few basic options for your product.

Select Your Product Type

First, you'll select the product type.  There are 3 product types to choose from:

Digital Products:

The most common file type.  Used for:

  • Selling Downloads
  • Selling Keycodes
  • Selling a Service / Delivering Text on the delivery page
  • Selling a link to an external document, website, or file (note:  files stored on other servers are not secured by DPD)
  • Any combination of the above

Tangible Good:

For selling physical products that need to be shipped.  Common examples are:

  • A printed copy of your file
  • Boxed or CD versions of your product
  • Stickers, T-Shirts, and other physical items


Bundle / Combo Products:

Products made up of other products.   For example, if you sell 10 Mp3 tracks and want to create an album, you could create a bundle and include the 10 individual tracks.  When someone buys the bundle they'll get download links to all the tracks included.

Additionally, bundles are the only way to combine digital products and tangible goods.


Create Your Product Record

After you have selected your product type, you'll be asked to provide, at a minimum, the product name and price.   All other fields are optional.  Once you have entered your product name and price and selected any additional options, click save.


Add Purchase Actions

Purchase Actions are what you want DPD to do when the product is purchased.   Examples might be "Deliver a file" or "Deliver a key."   You can add as many Purchase Actions as you like.

To add a Purchase Actions, click the add button beside an available action:

When you add a Purchase Action you will be asked to complete the steps to set up that action.   For example, if you deliver a file you'll be asked to name your file and upload it from your computer:

Once you have added at least one Purchase Action your product setup is complete.   A product is not complete and ready to sell without at least one Purchase Actions.

Additional Product Setup Related Information:

Step 3:  Creating Product and Cart Checkout Buttons

Generating a Product Button:

On the Products page, you'll notice for each product that there is a link called Button Creator.

Browse through the buttons until you find one you like and click on it- DPD will automatically generate the button codes for all of your products in your current store and display them in the table to the left for you to copy and paste. Only active products will show in the list of products, so if you can't find one of your products there, its most likely in a different store, or still needs to be set up.

You can also over-ride your store's continue shopping URL setting by entering it in the text field.  Doing so will update the code that is generated for your buttons.

Alternately, you can choose Instant Checkout for your deployment type.

This is a single item checkout button that goes directly to checkout with only the product for that button.  The process is the same as creating an Add to Cart button. The only difference is the button code that DPD will generate.

Please note, with buy now buttons you can not use coupons, sell multiple items with one transaction, or use some advanced branding and customization features afforded by the DPD cart system. 

Additional Button Related Information:

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